Wednesday, October 12, 2011

Thinking outside the bucket

A few years back, Fallon, Minneapolis created a spot for PBS that I fell in love with.

Yes, it had loads of rich textures and great locations. There are some interesting camera angles, and the casting was superb.  But it was the storytelling that was the star.

Of course, those who know me know I'm a sucker for "outside the box" -- or, in this case, bucket -- thinking.

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